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Casual Viewing – Why Netflix looks like that

1 pointsby 1y agonplusonemag.com
1 comments
1y agoHN ↗

"Such slipshod filmmaking works for the streaming model, since audiences at home are often barely paying attention. Several screenwriters who’ve worked for the streamer told me a common note from company executives is “have this character announce what they’re doing so that viewers who have this program on in the background can follow along.” (“We spent a day together,” Lohan tells her lover, James, in Irish Wish. “I admit it was a beautiful day filled with dramatic vistas and romantic rain, but that doesn’t give you the right to question my life choices. Tomorrow I’m marrying Paul Kennedy.” “Fine,” he responds. “That will be the last you see of me because after this job is over I’m off to Bolivia to photograph an endangered tree lizard.”)

One tag among Netflix’s thirty-six thousand microgenres offers a suitable name for this kind of dreck: “casual viewing.” Usually reserved for breezy network sitcoms, reality television, and nature documentaries, the category describes much of Netflix’s film catalog — movies that go down best when you’re not paying attention, or as the Hollywood Reporter recently described Atlas, a 2024 sci-fi film starring Jennifer Lopez, “another Netflix movie made to half-watch while doing laundry.” A high-gloss product that dissolves into air. Tide Pod cinema."