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Microsoft Abandons Personal AI Chatbot Race with Copilot Reboot

52 pointsby 3h agobloomberg.com
36 comments
2h agoHN ↗

I was about to say that it feels so much earlier than that. But then, 2016 was a whole decade ago.

To think, the main impetus was mostly to see if it could be done. And to show Microsoft why you don't expose things like that to the public. Microsoft said "She'll learn from your conversations" and the internet said "Bet"

1h agoHN ↗

Microsoft said "She'll learn from your conversations" and the internet said "Bet"

...well, it did exactly that, no bet here.

2h agoHN ↗

Still can't believe they ditched the Cortana name.

2h agoHN ↗

Nah it makes sense. They know their AI is second rate at best. Cortana implies 26th century excellence. If the reality is a step back (and we all know it’s several), then “haha Cortana dumb” memes would sweep the internet. They would have to rebrand anyway. If anything it was smart to rip off the band aid early.

1h agoHN ↗

Since I never played Halo, it makes me think of Cordova, and implies 10th-century Islamic Spain.

1h agoHN ↗

No, it doesn't make sense. Cortana was a fantastic name for an assistant, and synergistic with Halo at the time.

The low quality of the voice assistant was unfortunate, but the naming was perfect.

1h agoHN ↗

The low quality of the voice assistant meant they doomed the Cortana name. It got associated with garbage voice assistance, so they had to rebrand.

If there had been consumer good will for voice assistant performance before poisoning the name, it might have survived... but when you first product in that realm is garbage and it lingers for a long time, you're dooming the name.

Also, synergy with Halo is meaningless to Microsoft. Most folks do not care or even know about Halo.

1h agoHN ↗

Why isn't the Siri name poisoned for being terrible?

1h agoHN ↗

It kind of has, although I would argue that Siri is more successful than Cortana.

If I recall correctly, the thing that made Cortana particularly frustrating and worthless is that it did all searches using Bing, and opened any websites using Edge, regardless of your default settings. You got forced to use all the Microsoft version of every tool, even if you didn't want to.

1h agoHN ↗

I get the impression that it is, at least to some degree

33m agoHN ↗

Considering how little knowledge you showed of Microsoft’s history in a previous comment, it would be better if you just sat out branding conversations.

1h agoHN ↗

Not at all that surprising. There enterprise offering is barely acceptable and they have continued to drop the ball on having half decent Cowork solution.

They have all rights to win with their existing enterprise agreement but wow it’s amazing to see how bad their product cadence and decision making is. All they needed to do was copy Claude Cowork like OpenAI did.

1h agoHN ↗

microsoft Product remains an unmitigated dumpster fire.

i think github copilot has actually gotten to a pretty good place, and of course the two copilot products will both have features called "autopilot" that do entirely different things

1h agoHN ↗

It’s really interesting to watch unfold because from the outside it seems so obvious. While I know change at scale can be hard it’s surprising nobody has called for a culling or shakeup to work it out.

50m agoHN ↗

and unrelated to Windows Autopilot which part of device deployment and intune succeeding sccm.

Mindboggling.

1h agoHN ↗

Companies were paying for more than 30 million Copilot subscriptions as of the end of June. And while individual users are free to use limited versions of Copilot’s chat experience, its most powerful tools are reserved for subscribers to the company’s M365 apps bundle, which has about 90 million paying users.

It needs to be more widely known that if you cancel a (home) 365 subscription, you'll be offered a cheaper version without AI integration.

14m agoHN ↗

Microsoft allows you to subscribe to Microsoft 365 personal or family without AI for a small discount, but they hid the option on a page you can only get to if you click cancel on your subscription.

1h agoHN ↗

It was foolish of them to think they had any consumer clout left. Shoving 1000 copies of an inaccurate, poorly functioning, and inconsistent product down everyone's throat will someday be a case study in how to immediately destroy a brand.

1h agoHN ↗

.... immediately ? MS has been doing it for decades

1h agoHN ↗

Microsoft does not care about consumer branding because their enterprise branding game is A1.

37m agoHN ↗

This is just how Microsoft operates. They have operated like this for decades. “Immediately” is quite the exaggeration.

13m agoHN ↗

While I would like it to be different M$ is far from destroyed. Quite the opposite from my POV it looks far stronger than 10-20 years ago.

The reality is that most users and consumers don’t care about quality, accuracy or functionality at all.

8m agoHN ↗

"at all" is probably a stretch, but agreed that the number one factor for a mile is cost. users will accept a surprising level of trash, if the price is cheap.

engineers tend to think as engineers do, solving all problems with features, quality improvements, etc. but those all drive costs up, and don't always provide the return we think they will.

1h agoHN ↗

Great! I was looking forward to an unified AI service like we got unified messaging with MS Teams!!!

1h agoHN ↗

Off-topic but I find it amusing that you managed to misspell both movie titles :)

12m agoHN ↗

Indeed they don’t move very much in Godot. More like a standie-sittie than a movie.

7m agoHN ↗

You're right using Microsoft products is like mixing Momento with Waiting for Gadot :)

I recently switched to New Outlook and it's full of weird subtle bugs. It takes them years to fix things and make them barely useable. Given their track record I'm not optimistic for Copilot given both the vision and the execution are questionable at best.

1h agoHN ↗

Does anyone even want to try this? I'm a Windows user, M365 subscriber, VS Code user (when I'm not in Codex), had a Github Copilot subscription, etc... and a heavy AI user. Basically, the prime target for Microsoft AI. And every attempt Microsoft has made to put AI into a product has been unusable garbage, using the same models I find productive in other tools.

So many AI doubters I know hate using AI tools because their employer only gives them the Microsoft offerings. Which is a totally understandable reaction to those tools.